Part of my job as a creator of visual branding is to hold a space for entrepreneurs to step into a bigger vision of themselves and their businesses. Time and again, I’ve witnessed how something as simple as a new, more sophisticated logo or website design can lift a...
So, I have a confession to make. As a young designer—only a few years into my bright, shiny career—I moved to Washington, D.C., to make my way in the big city. It was there that I took a job as the sole designer at the American Nurses Association. And that was when I...
When I tell people that I’m a graphic designer, I’m often asked: “What does that mean? What do you actually do?” When I tell them I help entrepreneurs create and maintain visual brand consistency for their businesses, I get even more confused looks (this includes my...
